Modern industrial fishing practices and other significant human activities are destroying ocean ecosystems at an alarming rate, depleting our fish populations and devastating coral reefs. Consumers can take several steps to help protect the marine environment, conserve ocean biodiversity, and give threatened fish species a better chance of long-term survival. Here are a few to consider:

1. Purchase a Protected Paradise compact from Chantecaille Beaute. Five percent of the proceeds from the sale of each eye and face makeup compact will be donated to support the Pew Fellowship in Marine Conservation program. The mission of the program, administered by the Pew Institute for Ocean Science, is to advance protections for the ocean environment by providing fellowships to outstanding individuals across the globe who are working to identify and implement solutions to critical challenges facing marine waters, wildlife, and habitats.
   
   
2. When eating out or purchasing fish, send a text message to FishPhone at 30644 with the message “fish” and the name of the fish you are ordering (i.e., fish sword). Within seconds, you will receive a reply affirming the sustainability of your choice or an alternate suggestion. The text message will let you know of any human health advisories against consuming the fish, and the extent of environmental concerns over the fish’s harvesting.
   
   
3. Support the creation of a network of marine reserves by writing to the Secretary General of the United Nations and demanding that 40 percent (and no less than 20 percent) of the high seas be designated as marine reserves in each ocean. These reserves are vital to ensure the preservation of our seas for generations to come.
   
   
4. Reduce the greenhouse gas emissions that contribute to global climate change and coral reef destruction by considering alternative transportation options, such as public transportation, bicycling, and walking. You can also maximize the fuel-efficiency of your automobiles by keeping your tires inflated, which improves gas mileage.
   
   

By making environmentally responsible decisions, consumers can take vital steps towards protecting our oceans.